Stan Katz is a radio legend, highly experienced in all aspects of the medium, including leadership, management, strategy, programming and sales. He has a distinguished career transforming radio stations and has created a new model for profitable radio in Africa.
Stan helped to build Primedia, one of the biggest media houses in South Africa in the mid-nineties. Now, the multi-award winning Stan has made his experience more accessible.In partnership with fraycollege, he has created a course that embodies cutting-edge techniques to improve the profitability of commercial, public and community radio stations. These methods, encapsulated in “The Ultimate Radio Sales Course”, have also boosted the earnings of radio sales people internationally.
Included in this course you'll find:
Getting the message right
Engaging the listeners’ imagination
Wowing clients with award-winning campaigns
The course should take you a maximum of 10 weeks and features games to learn lessons, resources, videos of the legend himself and and a final quiz to earn a certificate.
The Ultimate Radio Sales Course
- Author: fraycollege
- Product Code:C39